Private Medical Insurance (PMI)

Are you listening to your customer?

The perception in the insurance market is that all customers care about is price but, as Geoffrey Godding and John Cooper reveal, a recent survey highlighted that brand, financial security and insurer interaction are just as important.

Bancassurance in CEE: opportunities for growth

Some view Central and Eastern Europe as behind Western Europe, but bancassurance could help to change this. Thomas Schöllkopf takes a look at the motives and opportunities for growth offered by this alternative sales channel.

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