DIS 2015 - Speaker: Ash Roots: director of digital, Direct Line Group
Ash Roots has been director of digital at Direct Line Group for just over two years and in this time has built an in-house digital services team, and led the successful launches of new apps and consumer websites.
Roots joined DLG from Three UK, where he was head of online. He also held a number of other positions at Three UK including head of production and content delivery manager.
Roots graduated from the De
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