Bennetts
Saga shares climb 11% on Bennetts announcement
Over-50s specialist Saga has seen its share price surge by more than 10% in a day’s trading following an announcement that it would pay £26.26m to acquire motorbike broker Bennetts.
Saga buys Bennetts in £26.26m cash deal
Saga is to pay £26.26m in cash to BGL Group to buy specialist broker Bennetts, in a deal that will grow the over-50s insurer's existing motorbike customer base more than ten-fold.
Weston swaps brands at BGL to take on Bennetts IT role
Bennetts has appointed Jeff Weston to the role of associate director for IT and change at the motorbike insurance specialist.
Penny speed meets... Matt Long, associate director, commercial development, Bennetts Bike Insurance
Being an insatiable socialite, Penny Black is always eager to probe the personalities behind the professional veneer of her industry friends. What better way to squeeze in and share as many intimate revelations as possible than her very own ‘speed…
Penny Black's Insurance Week - 16 January 2014
Penny was recently intrigued to hear just how seriously the BGL management team take their charity fund-raising.
BGL profits remain flat despite attracting two million more customers
The BGL Group has recorded pre-tax profits of £88m for the second consecutive year, despite increasing customer numbers by two million to 6.6 million during the same period.
Bennetts targets coverage shortfall with modifications policy
Motorcycle insurance specialist Bennetts is hoping to take advantage of a dearth in coverage among riders who make adjustments to their bikes by introducing a policy that covers the 16 most common modifications as standard.
Bennetts reports rise in customer engagement and sales
Bike insurance specialist Bennetts has revealed strong year-on-year growth, recording 10% uplifts in both total new customer sales and renewals.
Bennetts unveils classic bike cover
Bike insurer Bennetts is to expand its offering to include cover for classic motorcycles online.
Digital Insurance Strategies: Bennetts reaps the benefits after setting up its own social media site
Insurance firms must embrace social media sites such as Facebook and Twitter as a means of “getting in front of” and engaging with customers – but they are no match for setting up a social media site of one’s own.
Market moves: Three new staff for Giles as recruitment drive continues
Continuing its push for new staff, Giles was again one of the biggest recruiters this week, with the broker welcoming three new faces to its Scottish team. Elsewhere in broking, Arthur J Gallagher, UIB and the Wilson Organisation brought in new starters…
Bennetts strengthens commercial team with dual hire
Bike insurance specialist Bennetts has moved to bolster its commercial team with the double appointment of Ben Blake as senior commercial development manager and Michael Fasulo reporting into him as commercial development manager.
Reputation management: It's good to be liked
With customers increasingly taking to the internet to share opinions on insurers, it's more important than ever that firms manage their image.
Sponsorship: Your name here
From wheelchair rugby to fencing, insurers have a strong interest in sport. Why is such sponsorship so popular, and how do the parties involved benefit?
Junction boss moves across BGL to become Bennetts director
Bike insurance specialist Bennetts has appointed BGL's associate director of e-commerce and marketing in the Junction partnerships division as the newest director.
Your say: Promoting active engagement
The insurance industry needs to wise up to the power of the brand, says Hannah Squirrell.
Bennetts revs-up marketing campaign with new 'biker babes' line-up
Motorcycle insurance specialist Bennetts has unveiled its 2012 'Babes Squad', which is "back by popular demand" and will be led by Hollyoaks actress Jorgie Porter.
Bennetts urges bikers to sign petition calling for driving test change
Bike insurance specialist Bennetts are hoping to secure 100 000 signatures toward a petition which bosses at the firm hope will persuade the government to include bike-related questions in the UK driving test.
Website review – Sheilas’ Wheels: Have the wheels fallen off?
Web performance specialist Gomez tests out the Sheilas’ Wheels website.
Bennetts offers classified ads to bikers
Biker-only broker Bennetts is offering free classified ads on its website for private motorbike sellers and motorcycle dealers as part of a drive to grow customer loyalty and protect rates for its insurers.
Marketing: The power of advertising
Effective marketing can be a tough challenge for financial services providers and having a strong presence is not enough, it must also resonate with customers.
Bennetts bosses attribute e-commerce developments to record sales
Motorcycle insurance specialist Bennetts has recorded a sales increase of 31% on last year, leading company bosses to highlight the impact of e-commerce developments as a major cause behind the recent success.
People moves - 28 July 2011
A round-up of people moves and new appointments in the industry, as featured in the 28 July 2011 edition of Post.
Bennetts appoints e-commerce and marketing experts
Bike insurance provider Bennetts is expanding its e-Commerce team with the appointment of two new senior-level e-commerce and marketing experts.