BIS 2010 - News: Jury out on e-commerce potential of social network sites
The jury is out as to whether social networking sites will lead to e-commerce opportunities, according to Vivek Banga, UK distribution leader, small business and personal lines at Brit Insurance.
Speaking at the BIS on Wednesday, Mr Banga said it is undeniable that a lot of people are spending time on sites such as Facebook and Twitter, but whether this will lead to insurance sales is still
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