By Miles co-founder James Blackham leaves

James Blackham_By Miles - for CMS

By Miles’s co-founder and CEO James Blackham has announced on LinkedIn that today is his last day – and that he will be replaced by chief commercial officer Maddy Howlett.

Blackham founded By Miles in 2016 with Callum Rimmer. At first it was called ‘Just Miles’, but soon the name was changed to reflect how a policyholder will pay for the premium by the mile.

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