Spotlight: Personalisation - Exemplary experience, the route to differentiation
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If you get your customer experience right, there is the potential to create real differentiation. Tim Hood, vice-president for Europe, the Middle East and Africa and Asia Pacific for Hyland, highlights why insurance companies need to personalise, personalise, then personalise some more
Tim Hood, vice president - EMEA and APAC, HylandRetail giants have raised the bar. Their success at delivering fast, seamless and frictionless online service with
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