Affinity news: Age of customer a factor in choice of insurance policy claim delegates

Gerry Barrett - Jamie Queen and Alan Thomas

A customer’s age is a determining factor in the importance of cost compared to quality of service when choosing an insurance policy, delegates at Post’s Affinity 2013 event heard.

Speaking as part of a panel debate on the changing face of affinity customers, Post Office head of customer value Gerry Barrett commented: “There is a hierarchy of insurance-buying decisions. By the

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