Jonathan Swift 2019_for CMS

Jonathan Swift

Content director, insurance

Jonathan has written and commented about the insurance industry since 1998 as a reporter, news editor, editor and content director at Incisive Media.

He has appeared on television speaking about topics as diverse as the insurance implications of Michael Jackson's death to the consequences of consolidation on motor premiums; and is a past winner of the British Insurance Brokers' Association journalist of the year and Association of British Insurers general insurance trade journalist prizes.

Articles by Jonathan Swift

Interview: Wrisk co-founder Nigel Barton

Weeks away from launch, Wrisk co-founder Nigel Barton talks to Jonathan Swift about how his business hopes to change the insurance ‘dialogue’, the need for start-ups to forge partnerships with well-known brands, and why it is necessary for the UK to keep…

Watchstone CEO Mukerjee: 'There is no yard sale'

Indro Mukerjee, the outgoing CEO of Watchstone has admitted that while it might have been more “romantic” or “Hollywood” to have grown the business by acquisitions during his two year tenure, it would not have benefited shareholders long term.

Interview: Robin Smith, We Go Look

Jonathan Swift speaks to We Go Look CEO and co-founder Robin Smith about building an on-demand business that handles insurance claims and why the Crawford & Co acquisition means she has more time now for the "fun stuff"

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