Zurich Municipal feels Biba’s wrath over anti-broker marketing
The British Insurance Brokers’ Association (Biba) has hit out at Zurich over the content of a Zurich Municipal advert urging customers to “cut out the middle man”, Post’s sister title Insurance Age has revealed.
The advert for the insurer's direct town and parish council offering, administrated by Tennyson Insurance, appeared in The Clerk Magazine, a publication for the Society of Local Council Clerks, and
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