Pride in your work
Despite there being 560,000 gay and lesbian people of working age in the UK, the insurance industry has been slow to make a play for the pink pound. Marcus Alcock looks at how the industry is finally targeting the sector through associations with key gay-friendly sites and businesses
Only a couple of years ago it seemed that all things gay were wonderful as far as marketing departments were concerned. Channel 4's landmark series Queer as Folk had recently finished, four million
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