Price comparison sites report return to normality after Covid disruption
Price comparison sites saw the beginnings of a gradual return to pre-pandemic consumer behaviours in May, having seen search volumes plummet in the initial weeks of the lockdown.
Go Compare reported this week that car insurance search volumes had started to recover in May, and were on average flat year-on-year between 9 and 23 May, having declined by around 25% at the start of
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Insurers continue to face the challenge of distinguishing and differentiating themselves on anything other than being among the cheapest providers.