C-suite - Insurer: How to talk to customers
The threat to the insurance industry from ‘disruptors’ can be nullified with good communication, says Alasdair Stewart, Axa Commercial Lines and Personal Intermediary.
There is a growing and well-placed fear in our industry that a disruptor is going to turn its attention to insurance, apply the tactics that have made it successful on its home turf and execute a
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