Popularity of price comparison sites paves way for master aggregator
The long-tipped 'aggregator of aggregators' is closer to happening than ever, with the proliferation of price comparison brands and online insurance offerings that shun these sites.
That is the view of Manjit Rana, director of technology company Ingenin, who has warned insurers they must prepare for the next online evolution, as the window of opportunity to claw back control over
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