Markerstudy’s Smith-Foreman on creating a sense of belonging

Lizzie Smith-Foreman, Markerstudy

Lizzie Smith-Foreman, chief marketing, communications and sustainability officer at Markerstudy, on why insurers can’t rest on their laurels and must regularly assess and evolve initiatives to ensure they reflect the needs and wants of colleagues.

In my 20 years of working within the insurance industry, I’ve noticed the biggest shift towards inclusivity in the last five years. 

For example, perhaps catapulted by

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Admiral to become ‘technology company selling insurance’

As Admiral celebrates the 20th anniversary of listing on the London Stock Exchange, one of the provider’s technology leaders has revealed: “Years ago, we were an insurance company. We want to be a technology company that sells insurance. That’s the shift.”

Tax take from insurers hits record high

The Association of British Insurers’ latest Total Tax Contribution survey, produced by PWC, showed the trade association’s members contributed a record £18.5bn to the UK’s public purse in the 12 months up to 31 March 2024.

Q&A: Paul Baxter, The Green Insurer

Paul Baxter, CEO of The Green Insurer, discusses the company's approach to eco-friendly car insurance, mission to make driving greener, and plans for future growth.

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