Post Europe: Affinity insurance in Central and Eastern Europe ripe for picking
There are undeniable signs that affinity markets in Central and Eastern European markets, including Poland, the Czech Republic, Slovakia, and Hungary, are ripe for expansion. However, as Jane Bernstein discovers moving in to tap this market might not be as easy as some insurers think.
Those looking for the ‘next big thing' in affinity insurance business would do well to investigate the potential of Central and Eastern European regions. There is consensus among industry experts that
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