Once the party's over.
Today's students tend to be tomorrow's professionals and although their insurance needs may be limited while they are studying, many insurers are offering schemes to encourage take up at colleges and universities hoping to reap the rewards later, says Lynn Rouse.
Trying to convince students on a limited budget to buy insurance -especially when there are books and beers to be bought - has always been
challenging. But the need for expensive mass-marketing to
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