Briefing: In CEO Amanda Blanc Aviva finally gets its woman
Having began her career at Commercial Union it always seemed fitting that Amanda Blanc would one day take the top job at its successor Aviva. Post content director Jonathan Swift reflects how the stars finally aligned for her to take up a role that for many seemed inevitable.
The circumstances might be unfortunate, but it does look like Aviva have finally got their woman.
After Mark Wilson stepped down from the role of Aviva group CEO in October 2018, the group carried
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