Junction’s Gary Duggan on how the data revolution can benefit consumers
The vast amount of data available to insurance providers in an increasingly digital world offers extraordinary potential for our industry, allowing us to understand our customers better, to refine our pricing and to improve and personalise the relationships customers have with brands.
Junction is finding its partner brands have an increasing appetite for a data-driven digital approach to the customer journey, and that chimes with the way customers expect to access their insurance
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