Brokers targeted in £8m SME new business drive
Following the launch of its large corporate private medical insurance offering last May, National Friendly is set to take on the traditional cash plan market while setting its sights on expansion into long-term care.
Brokers will have access to One Fund from 1 July — a corporate health product that aims to "plug the gap between PMI and cash plans," according to Ian Talbot, head of commercial distribution.
Aimed at
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