RBS Insurance targets direct HNW market with ‘Select’ launch
Royal Bank of Scotland Insurance has launched into the mid and high-net-worth spaces with a single product/ multi-cover offering, which it plans to sell both direct in-house and through affinity partners.
Two years in gestation, the move has seen Direct Line's parent company get regulatory approval for advised phone sales for the first time in its 26- year history.
Direct Line Select was unveiled on
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