View from the top: In from the cold

If every cloud must have a silver lining then one of the very few benefits from the recession has been the renewed focus on the importance of relationships in business. In our own industry, much has been said recently about the need for brokers and insurers to build partnerships and work together, but often these exhortations leave the key ingredient, the client, in the cold.

The true value in developing an insurer/broker partnerships should lie, after all, in being able to better provide for our customers. While tie-ups, such as placement schemes, offer a transparent and