Blog: How personalised videos can help insurers get their message across during Covid-19 and beyond

Watching video

Personalised video has fast become pivotal in facilitating one-to-one communications on a large scale within the insurance industry. Its usefulness will only continue to grow, argues Alexandra Foster, BT director, insurance, wealth management and financial services.

One of personalised video’s key benefits is the ability to deliver complex and lengthy information, such as policy documentation, into a format which is succinct, accessible, and tailored to the

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Nigel Walsh, Google Cloud

The number of deals insurers have been making with Google Cloud to finally deliver that seamless, personalised insurance experience that customers used to shopping via Amazon and streaming films via Netflix is ramping up.